An early sketch
Trying to find a jigsaw puzzle game for his daughter's iPad, Chris Laughlin, the CEO of
Travelzoo, found the experience frustrating, all of the games he bought were
disappointing. He asked for our help, and together we sketched out “Map of the World”, a
fun learning game for kids (and adults alike).
The Character
The Icon
Q: How much work
does it go into an icon?
The Maps
Drawn by Hand
Imagine having to draw 400 distinctive shapes, vectorial based. Hacking geography in
some cases because the map wouldn’t fit. Redrawing areas to strike a balance between
mapping accuracy, simplicity and ability to play.
Ensure the contours are recognizable and fun.
Rethink small countries and islands to be easier to pick. About 10 times.
The Final Touches
Download the Game
